Our Favourite Crowdfunding Stories of 2016

(Image source: Ernest Barbaric)

(Image source: Ernest Barbaric)

The Supreme Court Brexit case only happened because of crowdfunding – and you won’t have heard of the people who did it
When you volunteer in a legal aid clinic, you see how many people aren’t able to access justice because of a lack of funds. Crowdfunding bolstered the Brexit case and has even been used by cleaners to bring their own employment tribunals to court. Read more
Source: The Independent Online

How crowdfunding multiplied our career options
Luckily, it’s getting a little easier to change careers no matter how old you are, or where you are in your career. In today’s increasingly connected world, the tools you need to prepare for your journey are much more accessible. Indiegogo campaigners, for example, are doing it all the time. People of all ages venture outside of their “careers” to pursue their passions. What usually starts as a side-hustle often becomes a full-time job. We started Indiegogo for that reason exactly; we wanted help people make their dreams a reality, regardless of their age, the size of their bank account, their gender, or their race. Read more
Source: virgin.com

10 aspects of crowdfunding campaigns worth mentioning from a rookie’s point of view
1) Don’t announce your campaign’s launch date until it’s completely set up
2) Make sure you can deliver what you promise
3) A campaign is stressful
4) Try to build a fanbase
5) Announce your campaign loud and clear
6) Keep in touch
7) Don’t rely on promotion services
8) Speak to your tax consultant
9) Stay true to yourself and keep on top of your project
10) There’s other important stuff apart from the campaign
More details Source: Indiewatch.net

What are the most important points to remember while making a crowdfunding pitch video?
What are you crowdfunding?
Why are you going for crowdfunding?
Why do people need to back you?
What are they getting in return? (Applies to reward-based crowdfunding)
Showcase your previous works or recognitions (Important if you are an artist)
End note with CTA
Make sure there is a smooth flow in the video and that you connect all these points.
Your video should not just be interesting enough to watch but should also encourage the viewer to fund your project. That’s the whole point of making a pitch video!
8 Tips On How To Make A Killer Crowdfunding Pitch Video! Source: ZingoHub Edge

Crowdsourcing Startup Discovery

matrixpartner2-collage1In the past couple of months there have been several startups that have been discovered by Crowd Product’s peer-driven community-supported efforts. These pitching startups have been validated by those ranging from investors and industry leaders to potential customers. Here are some of the startups that pitch to a large audience, received feedback and validation, and won:

MindIQ – Business On Chat

An Artificial Intelligence company in the B2B space, MindIQ is a plug and play ‘Chatbot builder platform’, which helps businesses get on to any conversational platform in just a few minutes. The conversational platforms here include Facebook Messenger, WhatsApp, Telegram and Slack.

PiBell – Smart Doorbell

PiBell achieved a rare feat by receiving a full score from the meetup’s audience. A product by PiOctave, PiBell is a small doorbell that enables video surveillance and aims to move people from just recording video surveillance to reacting live to situations.

Sensy Smart Remote

The remote enables one to personalise their favourite TV shows, channels, actors and movies, all with a simple voice search. The Sensy app aims to revolutionise the way people interact with their television sets.

You can find more recent startups that have been validated by audiences and won startup pitching competitions. Have any interesting startup to add, do share here.

Crowdsourcing Your Way Forward

CSW2015-SingaporeWhile I’ve been part of a few crowdfunding platforms, have also had the opportunity to be part of a host of crowdsourcing initiatives. In fact at Crowd Product Pitch we leverage our crowdsourcing and community learning to encourage startups pitch early, share and win.

Having been part of a couple of Global Crowdsourcing Week conferences (2013, 2015) held in Singapore I can vouch for the team’s expert speaker curation and the unique set of learnings one receives at CSW events. I’m confident India’s first-ever Crowdsourcing Week Summit to be held in Bangalore will have the same impact, if not much more.

Who better to share the future of collaboration and innovation in the region that some of its pioneers. Here’s a look at some of the speaker list:

Osama Manzar: Founder and Director of Digital Empowerment Foundation, Osama has been =on the mission of eradicating information poverty from India and global south using digital tools. Osama’s also chairs the Manthan and mBillionth awards, which focuses on the digital inclusion for development and in recognising innovators.

Preethi Herman: She’s the Country Lead & Campaigns Director of Change.org. Preeti envisages an India where change is ‘bottom up’, where anyone and everyone can be a change-maker, their caste, creed, color, gender or regional identity notwithstanding.

Aarushi Batra: She’s the Social Media Head of Robin Hood Army, a volunteer organisation which collects and distributes excess food from restaurants to the the less fortunate. The organization has now expanded to 27 cities, 4 countries, 5000+ Robins and served around 600,000 folks.

Smita & Ramakrishna NK: Co-founders at Rang De, they are firm believers in the social business model and the power of civil society to bring about change. They began Rang De in 2008 as a platform to raise social investments for individuals and its impact on communities.

Epi Ludvik Nekaj: Founder and CEO of Crowdsourcing Week and the man behind the 5 P’s of the Crowd Economy – People, Purpose, Participation, Platform and Productivity. He has been consistently bringing together the thought leadership behind the Crowd Economy, including across India.

On the entrepreneurial side, the speakers include Ishita Anand (Founder & CEO of Bitgiving), Karma Bhutia (Founder & CEO of iShippo), MadanMohan Rao (Research Director at YourStory Media), Rajan Narayanan (Director, Second Avenue), Sanjeeva Shivesh (Founder & CEO, The Entrepreneurship School), Satish Kataria (Managing Director of Catapooolt) and many more thought-leaders (event link). Check out one of talks ‘Why is (Equity) crowdfunding growing?’ from a previous event.

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Cool Crowdfunding Projects & Pitches

If you’re working on a new IoT-based product or prototype and want to seek community feedback and validation, the upcoming IoT Crowd Pitch event’s just the kind you may want to attend, pitch at and follow.

IoT_CrowdPitch_BangaloreYou never what cool stuff you may come across at these pitches. Also over the past few weeks I’d come across some exciting new products being showcased on various crowdfunding platforms as well as on CrowdProduct. Here are my top 4 picks from the week:

1) Walli: Imagine the stress of losing your wallet, all the credit, access and identity cards? Well, now with Walli you will be notified on your phone whenever and wherever you leave it behind. See More

2) Nico360: It looks like a GoPro, this 360 degree affordable VR camera has the additional live streaming of activities now. You can pre-order now on Indiegogo.

This product’s kickass. The world’s first hubless smart bicycle which full integrated and has an electronic e-gear box. It’s made up of space grade carbon fiber, and can be connected to via one’s iPhone or Android app. See More

In this Olympic season, time for drones to keep up with your fast movements. That’s exactly what Staaker drone does. There are also robotic drones like Lily that can follow your movements. Watch below:

Time to Crowd Pitch

Crowd Pitch is a form of crowdsourcing like crowdfunding and other mass engagement activities, just that here one’s primary goal is to seek crowd validation. What crowd validation does for startups, especially B2C products, is that it ensures a transparent process and gives potential backers a better understanding of the kind of traction a product has/will receive.

While online platforms serve to validate ideas too, one cannot ignore offline showcases where ideas receive direct feedback. Crowd Product’s efforts on using online voting for offline events, makes the experience of validating startup pitches wholesome.

Why Pitch at Crowd Product?
Feedback from industry professionals & investors
Gauge the crowd and potential customers interest
Win cash prizes, co-working seats, invitations to investor meets, conference & much more

Why Attend Crowd Product Pitch?
Access to some of the most fresh product startups
Actively participate by voting on all startup pitches
An evening to network with entrepreneurs & investors

If you’re interested in creating or being part of a pitching event do write to us. Crowd Pitch puts power of achieving greatness (read investments & growth) in your hands!

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